A useful introduction to the critical study of tourism, this brief text applies semiotics and cultural theory to deal with some of our most iconic global destinations. It offers accessible analyses of 18 famous tourist locations from the Taj Mahal to Red Square, and from the Eiffel Tower to Antarctica. Written in Berger’s friendly style, it allows students to critically examine the political, cultural and economic significance these locales and understand their importance to tourism. Study questions add more pedagogical value to the highly readable text.
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Language: en
Pages: 184
Pages: 184
A useful introduction to the critical study of tourism, this brief text applies semiotics and cultural theory to deal with some of our most iconic global destinations. It offers accessible analyses of 18 famous tourist locations from the Taj Mahal to Red Square, and from the Eiffel Tower to Antarctica.
Language: en
Pages: 320
Pages: 320
In Skipping Towards Gomorrah, Dan Savage eviscerates the right-wing conservatives as he commits each of the Seven Deadly Sins himself (or tries to) and finds those everyday Americans who take particular delight in their sinful pursuits. Among them: Greed: Gamblers reveal secrets behind outrageous fortune. Lust: "We're swingers!"-you won't believe
Language: en
Pages: 260
Pages: 260
In the Fourth Edition of Media Analysis Techniques, author Arthur Asa Berger once again provides students with a clearly written, user-friendly, hands-on guide to media research methods and techniques. The book empowers readers to make their own analyses of the media rather than just accept how others interpret the media.
Language: en
Pages: 184
Pages: 184
This brief, student-friendly introduction to the study of semiotics uses examples from 25 iconic locations in the United States. From Coney Island to Las Vegas, the World Trade Center to the Grand Canyon, Berger shows how semiotics offers a different lens in understanding locations taken for granted in American culture.
Language: en
Pages: 341
Pages: 341
In this new edition, Arthur Asa Berger employs his signature style - a practical focus, the use of numerous examples, a step-by-step approach, and humour - to update and enhance this must-have introductory text. Combining both qualitative and quantitative research methods, the book covers the topics thoroughly and is clearly